MAY 20, 2026

MARRIOTT MARQUIS TIMES SQUARE

Purchase Your Seat

2026 NOMINEES


AGENCY OF THE YEAR: BRAND CONSULTING

160over90

Excel Sports Management

Genesco Sports Enterprises

GMR Marketing

MKTG Sports + Entertainment

Octagon

Optimum

The Team

BEST IN PROPERTY CONSULTING, SALES AND CLIENT SERVICES

CAA Sports

Elevate

Learfield

Legends Global

OVG Global Partnerships

Playfly Sports

BEST IN SPORTS MEDIA

CBS Sports

ESPN

Fox Sports

NBC Sports

Prime Video

Rogers Sports & Media

BEST IN SPORTS SOCIAL MEDIA

B/R W: Always on Coverage of Unrivaled

Indiana Pacers: Road to the Finals

Inter Miami CF "Dial-In"

LIV Golf: The Duels

MLB on Fox: A Seven-Game Classic, Captured in Real Time

WWE: John Cena Farewell Tour

BEST IN TALENT REPRESENTATION

CAA Sports

Excel Sports Management

Klutch Sports Group

Octagon

The Team

WME Basketball

BRAND ACTIVATION OF THE YEAR

Aramark Sports + Entertainment's Banana Dog

Bud Light Blizzard Brew: Bills’ final season at Highmark

Dude Wipes x Eagles Tush Push

Lego at Formula 1 Crypto.com Miami Grand Prix

Pop-Tarts Bowl

Whirlpool x Premier Lacrosse League: Lacrosse on the River

DEAL OF THE YEAR

Aramark Sports + Entertainment invests in Athletics, Las Vegas ballpark

ESPN acquires NFL Media assets in exchange for equity

Mark Walter acquires majority stake in Los Angeles Lakers

Rogers Communications acquires majority stake in Maple Leaf Sports & Entertainment

UFC and Paramount agree to media rights deal

Washington Commanders secure stadium deal for return to D.C.

SPORTS BREAKTHROUGH OF THE YEAR

FIFA Club World Cup

San Diego FC

Sephora

The CW

U.S. Open Mixed Doubles Championship

SPORTS EVENT OF THE YEAR

2025 World Series

Canelo vs Crawford

Fanatics Fest NYC

NFL Draft at Titletown

NHL Stadium Series Tampa

SPORTS FACILITY OF THE YEAR

Crypto.com Arena

Lindner Family Tennis Center

MetLife Stadium

Petco Park

Progressive Field

Spectrum Center

SPORTS LEAGUE OF THE YEAR

Major League Baseball

National Football League

National Hockey League

National Women’s Soccer League

Ultimate Fighting Championship

United States Olympic and Paralympic Committee

SPORTS SPONSOR OF THE YEAR

Amazon Web Services

AT&T

Delta Air Lines

Gainbridge

Home Depot

State Farm

SPORTS TEAM OF THE YEAR

23XI Racing

Golden State Valkyries

Inter Miami CF

Los Angeles Dodgers

Oklahoma City Thunder

Toronto Blue Jays

Washington Spirit

ATHLETIC DIRECTOR OF THE YEAR

Dan Bartholomae Western Michigan University

Scott Dolson Indiana University

Mark Harlan University of Utah

Kirby Hocutt Texas Tech University

Candice Storey Lee Vanderbilt University

EXECUTIVE OF THE YEAR

Rick Cordella NBC Sports

Michael Jordan 23XI Racing

Jimmy Pitaro ESPN

Mark Shapiro TKO

Mark Walter TWG Global

LIFETIME ACHIEVEMENT

John Henry Principal Owner, Fenway Sports Group

CELEBRATION OF SERVICE

Soccer Without Borders

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